Monday 29 October 2012

The winner is...

Julie at The Cloth Shed!!

You have won a copy of the October edition of Jeanne d'Arc Living magazine!  Please email me at by using the contact me link on my sidebar with your address details and I will pop the magazine in the post for you!

Happy Reading....

Ali xx

Wednesday 24 October 2012

Jeanne d'Arc Living Magazine Giveaway...

I feel that I have neglected my blog and followers for a little while ~ too much going on!  So, as a little thank you to everyone for sticking with me I would like to have a little giveaway!

For a chance to win the latest edition of the Jeanne d'Arc Living magazine, simply leave a comment on my blog before midnight GMT on Sunday 28th October.

Good luck!
Ali x

Sunday 14 October 2012

Creative Customers No. 1 ~ Madeleine Lee



For a while I have had an idea of writing a little series of posts about some of the talented and creative customers that I meet (in person and online via my website).  I am always intrigued and often amazed by the wonderful businesses out there and love to know how customers use the items that they buy from me.  Many purchase trims and haberdashery to finish beautifully made fashion pieces and home accessories, some are fellow dealers buying to sell on to their own customers.  I also have a growing list of customers who buy Jeanne d'Arc Living magazine and books for inspiration and a love of the French Nordic style that I also share...

Madeleine Lee is one such customer...we have never met in person but I know that if we did we would click immediately as we have done via email.  Madeleine is Creative Director of Swedish Interior Design and a UK ambassador for Swedish fashion label Ewa I Walla.   She also writes a Swedish cooking blog!  I would love to share with you some photos of Madeleine's home and her business ~ I think it is just beautiful....

I asked Madeleine where her inspiration came from and why she started her business...here is her reply...

"My mother is Swedish and we spent our holidays in Sweden -  I have always brought the country that I love into my home.

My husband and I started Swedish Interior Design seven years ago.  It started with an 1800's antique sleigh that my father bought us for a Christmas gift that we turned into a sofa and we then decorated our Victorian apartment in Hove with antique Swedish furniture. 

Everyone who visited asked us where they could get the stunning Swedish pieces and Mora clocks , so we thought we'd give it a go as a business and Swedish Interior Design was born.  My vision was always built around creating a lifestyle - one that we live every day surrounded by beauty, art and craftsmanship.  We use our home as the showpiece for what we do and our design ideas.  Each room has a different theme - the fairy tale white bedroom, grand Gustavian living room, country folk art kitchen, Swedish grey office, country manor house hallway etc.

We also launched a specialist bespoke workshop crafting amazing one off beds, armoires, mirrors, dressing tables, server tables and much more in antique wood with special finishes. We also make beautiful rugs and runners from antique hemp linen and soft furnishings using antique lace that we collect in Sweden.

We have around 50 antique Mora clocks in stock ~ the largest selection in Europe!  We have a beautiful 2220sq ft showroom and specialist workshop in Brighton and ship to customers all over the world."




Madeleine can be found at her interiors blog, home & fashion blog and also her cooking blog (very busy lady!)

If you want to see more photos of Madeleine's beautiful home take a look at her website and blogs.  

....saving up for a Mora clock and Gustavian bench!

I am now researching Creative Customer No. 2 ~ watch this space!

Until next time,
Ali x


Friday 5 October 2012

Save the date...and win tickets!


For the chance to win a pair of complimentary VIP entrance tickets (normally £5 each) to The Vintage Christmas Boutique at Woburn Abbey on Thursday 15th November, simply subscribe to my mailing list by clicking here.  All new subscribers to add their details before midnight on 31st October will be entered into a draw with the winner notified on 1st November.

Good luck and hope to see you there!

Ali x